1. Clean up that background
Keeping the attention on you is essential, so don’t cloud up your shot with unnecessary business behind you.
2. Go big
Less body, more head. Make sure that headshot is tight. The bigger your face in the shot, the easier it is for them to get a sense of you from the thumbnail.
3. Go horizontal
As humans, our eyes read horizontally first. If you want to get noticed quickly, have some negative space and a horizontally framed shot.
4. Express yourself
Stay away from flat, nonexpressive shots. Make sure your facial expression is cranking and not simply generic.
5. Keep it bright
A brighter shot will pop off the computer screen more easily, so make sure the overall tone of the shot isn’t very dark.
6. Simple rules
Keep it as clean and simple as possible. Even in a thumbnail, you don’t want to go overboard with busy clothing that draws attention away from your face.
7. Give a little angle
The majority of headshots are shot straight on. Mix it up and catch their attention by giving them a touch of your good side.
8. Go off-center
Negative space is always a good thing for drawing an eye toward you, so pick an off-center shot.
9. Kick a brow
Most actors don’t use their brows to express themselves in headshots. Since this is one major way we communicate as humans.
10. Sharpen that sucker
A fuzzy thumbnail won’t get noticed. Make sure it looks clear to you on your screen, and sharpen it a bit if necessary.